Impact, Inspiration, or Image: On the Trade-Offs Between Efficient and Visible Pro-Environmental Behaviors
Working Paper
with Sven Simon
Revise and Resubmit, Journal of Environmental Economics and Management
Abstract
Today's environmental challenges prompt individuals to take personal actions, though motivations vary. This paper presents causal evidence of a trade-off between two motivations behind pro-environmental behaviors (PEBs): maximizing environmental impact or being seen as green. In an experiment on voluntary carbon offsetting, we first isolate each motivation and quantify their impact. We then investigate whether individuals deliberately trade-off impact for the visibility of their actions, and why they do so. Our results show that while individuals respond to salient differences in efficiency and visibility, visible PEBs crowd out efficient alternatives, indicating a preference for being seen as green over actual environmental impact. We disentangle two motivations driving this preference for visible actions: social image concerns and role model aspirations. Role model aspirations exert a stronger influence, leading individuals to choose visible PEBs over efficient ones more frequently.with Ritam Chaurey, Sara Constantino, Shantanu Khanna, Abhiroop Mukhopadhyay and Nishith Prakash
AEA RCT Registry
Conditionally accepted via pre-results review, Journal of Development Economics
Abstract
Despite progress in addressing barriers to human capital in the last two decades, significant learning gaps persist. A new line of research suggests that holistic skills are associated with positive impacts on later life outcomes. However, there is little evidence supporting the effectiveness of existing traditional classroom-based instructional strategies in improving non-cognitive and socio-emotional skills. In this study, we conduct a randomized control trial in 96 schools in Uttarakhand, India to estimate the causal impacts of an experiential learning pedagogy in secondary schools. The curriculum consists of a total of 15 hours of arts and theater-based instruction delivered over 10 sessions during a six month period. We measure the impacts on range of socio-emotional skills, cognitive abilities, and learning outcomes.Are pro-environment behaviours substitutes or complements? Evidence from the field
Working Paper (Submitted)
Abstract
This paper uses a field experiment among adolescents in India to study how an intervention to increase one pro-environment activity (namely, recycling single-use plastic carry bags), spills over to other pro-environment activities. The paper shows using lab and field experiments combined with survey data that (i) providing information on the need to recycle does not change recycling levels, whereas (ii) providing incentives along with the information, leads to higher recycling. There is a positive spillover from the incentive treatment to other pro-environment activities. This positive spillover is observed among subjects who respond to the incentives and increase recycling. Notably, the positive spillover is also observed among those in this treatment who do not respond to the incentives and do not change recycling behaviour. This suggests complementarities among pro-environment behaviours and that interventions may have unaccounted positive effects on non-target environment behaviours.Sorting it out: Waste Management in Urban India
Working Paper
with Ahana Basistha, Nishith Prakash (Submitted)
Abstract
Urban waste management challenges pose significant health and economic consequences. Although source-level waste segregation offers a promising solution, its success depends on household participation. Through a randomized controlled trial in the capital city of Bihar, India, we evaluate how light-touch messaging interventions influence household waste management practices. Our results reveal a stark behavioral disconnect: while interventions increased financial contributions to waste segregation initiatives by 9.6 - 11.7 per cent compared to the control group, they failed to improve actual waste segregation practices. This gap between financial support and behavioral change highlights the complexity of promoting sustainable waste management practices in urban households.Work in progress
Intergenerational Transmission of Pro-Environmental Attitudes and Behaviors
(with Shubhro Bhattacharya, Sara Constantino, Nirajana Mishra, Nishith Prakash, Shwetlena Sabarwal and Dighbijoy Samaddar)
AEA RCT Registry
Abstract
This study examines the effect of educational interventions on improving pro-environmental attitudes and behaviours within family units in Patna, Bihar. We implement a Randomized Controlled Trial across 4,000 households to analyze the ``spillover'' effects between children and their parents. We employ four treatment arms: Student-Only, Parent-Only, Combined Student and Parent, and a Control Group, to evaluate the impact of a custom-designed pro-environmental curriculum on both direct recipients and their household counterparts.AEA RCT Registry
Abstract
Information campaigns that aim to encourage pro-environment activities are a widely popular policy instrument. In addition to closing the information gap related to target behaviours, such interventions can potentially change the beliefs that individuals hold about the appropriateness of these behaviours. This is particularly likely in the context of environment behaviours because of the normative nature of interventions, where a ‘correct’ behaviour is often encouraged. We look at whether individuals respond to information campaigns in the environmental domain because of their informational value or because they expect the campaign to change the social norm around these behaviours, and want to adhere to these new norms. We aim to separately identify these two channels through a field experiment.Wins and losses in collective actions.
with Biljana Meiske AEA RCT Registry
Abstract
Global warming, deforestation, destruction of wildlife, etc., all represent problems which require coordination on a global level to be successfully resolved. At the same time, they also have their representation on a smaller scale (e.g. on a local level). We study, using a field experiment, whether the experience of participation in a small-scale collective action affects the willingness to contribute in a related but larger collective action. Particularly, we are interested in the motivational and demotivational effects of having achieved a "small win" or having failed to do so, on scaling-up the collective effort, and the relative magnitude of these effects. Furthermore, we investigate whether success (failure) in the smaller scale collective action has heterogeneous effects on participants with different initial propensity to contribute.Publications
Sanctioning, selection, and pivotality in voting: theory and experimental results
(with Kai Konrad) Ungated version